Building shop intelligence...
← All TikTok Shop reports

BASED USOfficial BrandBeauty & Personal Care

Products 20Units sold 2.3MEst. GMV $49260362Followers 3.7MReviews 242K

BASED shows 2.3M visible lifetime units across 20 products. Median price is $17.50, discount intensity is 100%, and the main competitive question is whether demand is broad-based or concentrated around BASED Hair Texture Powder | Instant Volume & Texture | Lightweight, Matte Finish | Simple, Effective, BASED..

Median price
$17.50
Range $13 – $70
Avg price
$23.18
Discount intensity
100%
20 of 20 on sale
Avg discount
46%
when discounted

Bestselling products

#ProductPriceSoldRatingEst. revenue
1BASED Hair Texture Powder | Instant Volume & Texture | Lightweight, Matte Finish | Simple, Effective, BASED.$15 (-50%)499K4.4$7477890
2BASED Shower Duo | Shampoo + Conditioner | Deep Clean, Hydrates, Soothes Scalp, Boosts Volume | Fresh Peppermint | Premium Non-Toxic Formula | 12oz Each$34 (-43%)265K4.8$9018024
3BASED Leave-in Conditioner | Instant Hydration & Anti-Frizz | Simple, Effective, BASED.$15 (-50%)236K4.6$3540135
4BASED Hair Clay - Strong Hold Matte Finish 3oz Jar Non-Toxic Shea Butter Beeswax Essential Clays$15 (-50%)181K4.5$2714010
5BASED Sea Salt Spray | Instant Volume & Texture | Infused with Kelp Extract & Vitamin B5 | Simple, Effective, BASED.$15 (-50%)142K4.6$2131635
6BASED Texture & Hold Duo: Sea Salt Spray & Hair Clay Bundle - Non-Toxic Volumizing Spray with Kelp & B5 + Strong Hold Texturizing Clay with Santal Sandalwood, Low Shine, Paraben Free$30 (-50%)108K4.6$3250530
7BASED Curly Duo: Premium Non-Toxic Curl Cream & Leave-In Conditioner Bundle - Defines Curls, Controls Frizz, Medium Hold with Agave & Silk Protein, Instant Hydration & Nourishment, No Harsh Chemicals$30 (-50%)107K4.7$3199440
8BASED Daily Skincare Duo | Purifying Face Wash + Restoring Moisturizer | Built For All Skin Types | Premium, Non-Toxic Ingredients | Hormone Safe – No Endocrine Disruptors$19 (-37%)104K4.7$1972143
9BASED Curl Cream | Instant Definition & Hydration | Simple, Effective, BASED.$15 (-50%)86K4.6$1290315
10BASED Under Eye Elixir | Brightens, De-Puffs & Revitalizes Under Eyes | Simple, Effective, BASED.$19.10 (-38%)85K4.6$1617751

Price architecture

Price tierSKUsAvg units sold
<$2513128K
$25-$506102K
$50-$100152K