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BASED USOfficial BrandBeauty & Personal Care

Products 20Units sold 2.9MEst. GMV $162289915Followers 4.5MReviews 311K

BASED shows 2.9M visible lifetime units across 20 products. Median price is $39, discount intensity is 5%, and the main competitive question is whether demand is broad-based or concentrated around BASED Hair Texture Powder | Instant Volume & Texture | Lightweight, Matte Finish | Simple, Effective, BASED..

Median price
$39
Range $18 – $208
Avg price
$59.51
Discount intensity
5%
1 of 20 on sale
Avg discount
37%
when discounted

Bestselling products

#ProductPriceSoldRatingEst. revenue
1BASED Hair Texture Powder | Instant Volume & Texture | Lightweight, Matte Finish | Simple, Effective, BASED.$39540K4.4$21074508
2BASED Shower Duo | Shampoo + Conditioner | Deep Clean, Hydrates, Soothes Scalp, Boosts Volume | Fresh Peppermint | Science-Backed Formula | 12oz Each$78318K4.8$24830286
3BASED Leave-in Conditioner | Instant Hydration & Anti-Frizz | Simple, Effective, BASED.$39278K4.6$10850892
4BASED Hair Clay - Strong Hold Matte Finish 3oz Jar Shea Butter Beeswax Essential Clays$39212K4.5$8265426
5BASED Sea Salt Spray | Instant Volume & Texture | Infused with Kelp Extract & Vitamin B5 | Simple, Effective, BASED.$39169K4.6$6584994
6BASED Curly Duo: Science-Backed Curl Cream & Leave-In Conditioner Bundle - Defines Curls, Controls Frizz, Medium Hold with Agave & Silk Protein, Instant Hydration & Nourishment, No Cheap Fillers$78137K4.7$10696608
7BASED Texture & Hold Duo: Sea Salt Spray & Hair Clay Bundle - Science-Backed Volumizing Spray with Kelp & B5 + Strong Hold Texturizing Clay with Santal Sandalwood, Low Shine, Paraben Free$78136K4.6$10578672
8BASED Daily Skincare Duo | Purifying Face Wash + Restoring Moisturizer | Built For All Skin Types | Science-Backed Ingredients | Science-Backed$39130K4.7$5086302
9BASED Under Eye Elixir | Brightens, De-Puffs & Revitalizes Under Eyes | Simple, Effective, BASED.$29.56117K4.6$3473064
10BASED Ultimate Straight/Wavy Hair Styling Bundle | Texture Powder, Hair Clay, Pomade, Sea Salt Spray | Science-Backed$121109K4.7$13224888

Price architecture

Price tierSKUsAvg units sold
<$25272K
$25-$5011167K
$50-$1005143K
$100-$2001109K
$200+192K