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Victoria's Secret USOfficial Brand
Victoria's Secret shows 27K visible lifetime units across 20 products. Median price is $12.50, discount intensity is 40%, and the main competitive question is whether demand is broad-based or concentrated around Victoria's Secret Archive Body Fragrance Mist.
Median price
$12.50
Range $9.95 – $59.95
Avg price
$24.40
Discount intensity
40%
8 of 20 on sale
Avg discount
40%
when discounted
Bestselling products
| # | Product | Price | Sold | Rating | Est. revenue |
|---|---|---|---|---|---|
| 1 | Victoria's Secret Archive Body Fragrance Mist | $12 (-40%) | 19K | 4.4 | $232428 |
| 2 | Victoria's Secret Body Mist Body Fragrance | $12 (-40%) | 3.1K | 4.9 | $37392 |
| 3 | Victoria's Secret Body Fragrance Lotion | $12 (-40%) | 1.5K | 4.9 | $17436 |
| 4 | Victoria's Secret Archive Fragrance Lotion | $12 (-40%) | 1.3K | 4.6 | $15324 |
| 5 | Victoria's Secret Cherry Desire Fragrance Mist | $12 (-40%) | 464 | 4.8 | $5568 |
| 6 | Victoria's Secret Body Mist Body Fragrance | $12 (-40%) | 315 | 4.6 | $3780 |
| 7 | Victoria's Secret Wristlet Strap Keychain | $29.95 | 313 | 4.9 | $9374 |
| 8 | Victoria's Secret Flavor Gloss | $9.95 | 249 | 4.8 | $2478 |
| 9 | Victoria's Secret Candy Fragrance Mist | $12 (-40%) | 124 | 4.6 | $1488 |
| 10 | Victoria's Secret Bombshell Eau de Parfum | $59.95 | 112 | 4.9 | $6714 |
Price architecture
| Price tier | SKUs | Avg units sold |
|---|---|---|
| <$25 | 14 | 1.9K |
| $25-$50 | 2 | 176 |
| $50-$100 | 4 | 67 |