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Victoria's Secret USOfficial Brand
Victoria's Secret shows 36K visible lifetime units across 20 products. Median price is $12.50, discount intensity is 40%, and the main competitive question is whether demand is broad-based or concentrated around Victoria's Secret Archive Body Fragrance Mist.
Median price
$12.50
Range $9.95 – $59.95
Avg price
$25.28
Discount intensity
40%
8 of 20 on sale
Avg discount
40%
when discounted
Bestselling products
| # | Product | Price | Sold | Rating | Est. revenue |
|---|---|---|---|---|---|
| 1 | Victoria's Secret Archive Body Fragrance Mist | $12 (-40%) | 23K | 4.4 | $280512 |
| 2 | Victoria's Secret Body Mist Body Fragrance | $12 (-40%) | 5.4K | 4.8 | $65364 |
| 3 | Victoria's Secret Body Fragrance Lotion | $12 (-40%) | 1.8K | 4.9 | $22152 |
| 4 | Victoria's Secret Archive Fragrance Lotion | $12 (-40%) | 1.4K | 4.6 | $17388 |
| 5 | Victoria's Secret Body Mist Body Fragrance | $12 (-40%) | 1.3K | 4.7 | $16176 |
| 6 | Victoria's Secret Cherry Desire Fragrance Mist | $12 (-40%) | 717 | 4.7 | $8604 |
| 7 | Victoria's Secret Wristlet Strap Keychain | $29.95 | 451 | 4.9 | $13507 |
| 8 | Victoria's Secret Flavor Gloss | $9.95 | 312 | 4.8 | $3104 |
| 9 | Victoria's Secret Candy Fragrance Mist | $12 (-40%) | 175 | 4.6 | $2100 |
| 10 | Victoria's Secret Cherry Desire Fragrance Lotion | $12 (-40%) | 161 | 4.9 | $1932 |
Price architecture
| Price tier | SKUs | Avg units sold |
|---|---|---|
| <$25 | 13 | 2.7K |
| $25-$50 | 3 | 191 |
| $50-$100 | 4 | 76 |