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Victoria's Secret USOfficial Brand
Victoria's Secret shows 66K visible lifetime units across 20 products. Median price is $12, discount intensity is 50%, and the main competitive question is whether demand is broad-based or concentrated around Victoria's Secret Archive Body Fragrance Mist.
Median price
$12
Range $9.95 – $59.95
Avg price
$21.48
Discount intensity
50%
10 of 20 on sale
Avg discount
40%
when discounted
Bestselling products
| # | Product | Price | Sold | Rating | Est. revenue |
|---|---|---|---|---|---|
| 1 | Victoria's Secret Archive Body Fragrance Mist | $12 (-40%) | 26K | 4.4 | $314904 |
| 2 | Victoria's Secret Body Mist Body Fragrance | $12 (-40%) | 21K | 4.8 | $248340 |
| 3 | Victoria's Secret Body Mist Body Fragrance | $12 (-40%) | 6K | 4.7 | $72552 |
| 4 | Victoria's Secret Body Fragrance Lotion | $12 (-40%) | 3.6K | 4.9 | $43680 |
| 5 | Victoria's Secret Whipped Fragrance Mist | $12 (-40%) | 1.9K | 4.7 | $23196 |
| 6 | Victoria's Secret Cherry Desire Fragrance Mist | $12 (-40%) | 1.9K | 4.7 | $22344 |
| 7 | Victoria's Secret Archive Fragrance Lotion | $12 (-40%) | 1.7K | 4.7 | $19872 |
| 8 | Victoria's Secret Wristlet Strap Keychain | $29.95 | 940 | 4.9 | $28153 |
| 9 | Victoria's Secret Flavor Gloss | $9.95 | 552 | 4.8 | $5492 |
| 10 | Victoria's Secret Foldover Card Case Keychain | $24.95 | 481 | 4.8 | $12001 |
Price architecture
| Price tier | SKUs | Avg units sold |
|---|---|---|
| <$25 | 15 | 4.3K |
| $25-$50 | 2 | 574 |
| $50-$100 | 3 | 116 |