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Jones Road USOfficial Brand
Jones Road shows 32K visible lifetime units across 20 products. Median price is $33, discount intensity is 5%, and the main competitive question is whether demand is broad-based or concentrated around Mini Miracle Balm.
Median price
$33
Range $20 – $70
Avg price
$34.71
Discount intensity
5%
1 of 20 on sale
Avg discount
10%
when discounted
Bestselling products
| # | Product | Price | Sold | Rating | Est. revenue |
|---|---|---|---|---|---|
| 1 | Mini Miracle Balm | $20 | 7K | 4.3 | $140520 |
| 2 | Lip Recharge | $24 | 4.9K | 4.7 | $117000 |
| 3 | Coverage and Glow Duo: Mini Miracle Balm & What The Foundation | $56 | 4K | 4.2 | $222488 |
| 4 | Jones Road | What The Foundation | $46 | 2.7K | 4.6 | $124338 |
| 5 | Jones Road | The Mascara | $28 | 2.4K | 4.7 | $67956 |
| 6 | Your Skin Foundation Stick | $34.20 (-10%) | 1.3K | 4.5 | $45657 |
| 7 | Jones Road | Miracle Balm | Full Size | Glow Balm | $38 | 1.3K | 4.5 | $48260 |
| 8 | Jones Road | Just Enough Tinted Moisturizer | $44 | 1.2K | 4.7 | $54296 |
| 9 | Jones Road | Blushing Stick | Lip and Cheek Tint | $34 | 1.1K | 4.6 | $35972 |
| 10 | Jones Road | The Bronzer | $38 | 951 | 4.5 | $36138 |
Price architecture
| Price tier | SKUs | Avg units sold |
|---|---|---|
| <$25 | 4 | 3.1K |
| $25-$50 | 14 | 1K |
| $50-$100 | 2 | 2.4K |