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ETUDE USA USOfficial Brand

Products 8Units sold 17KEst. GMV $367121Followers 45KReviews 2.7K

ETUDE USA shows 17K visible lifetime units across 8 products. Median price is $26.64, discount intensity is 13%, and the main competitive question is whether demand is broad-based or concentrated around [ETUDE Official] Kpop Idol Lash Mascara | Curl Fix Mascara BOGO | Buy 1 Get 1 Free | Waterproof Mascara | 24H Smudge Proof Curl | Volumizing & Lengthening | Summer Makeup | Hell Mascara.

Median price
$26.64
Range $16.89 – $77.97
Avg price
$32.86
Discount intensity
13%
1 of 8 on sale
Avg discount
20%
when discounted

Bestselling products

#ProductPriceSoldRatingEst. revenue
1[ETUDE Official] Kpop Idol Lash Mascara | Curl Fix Mascara BOGO | Buy 1 Get 1 Free | Waterproof Mascara | 24H Smudge Proof Curl | Volumizing & Lengthening | Summer Makeup | Hell Mascara$16.8910K4.1$175504
2[ETUDE Official] BOGO Deal | Pang Pang Hair Shadow #01 Dark Brown, #03 Natural Black | Hair Fibers | Hairline Coverage | Root touch up | Waterproof | Natural Finish$25.992.1K4.4$54813
3[ETUDE Official] Nymph Aura Volumer + Big Cover Skin Fit Concealer Pro Set | Korean Primer | Radiant Glass-Skin Glow | Hydrating with Argan & Avocado Oils | Long-Lasting Coverage | K-Pop Idol Makeup item$40.292K4.3$79935
4[ETUDE Official] NEW ARRIVAL | Dear Darling Water Tint | 2-in-1 Lip & Cheek Tint | Viral K-Beauty Lip Stain | Long-Lasting Wear | Hydrating Formula | Smudge-Proof Wear | Vivid Buildable Color$17.981.4K4.4$24956
5[ETUDE Official] Soonjung Daily Skincare | Hydro Barrier Cream Trio Set | 2X Barrier Intensive Cream | Clean Toner | Whip Cleanser | Cleansing Milk | 24H Hydration | Barrier Support | Nourishing Formula | Skin Repair, Moisturizer, Hydrating$27.297935.0$21641
6[ETUDE Official] FREE Hairband Gift | Real Art Cleansing Oil Moisture 6.25 fl oz (185ml) + Refill 6.25 fl oz (185ml) set | Deep Pore Cleansing | Gentle Makeup Melting | Hydrating Formula$23.99 (-20%)267–$6405
7[ETUDE Official] Contour Powder & Brush Set (2 Color)| Bronzer Powder | Easy-to-Use K-Beauty Makeup Essential, Natural-Looking Definition, Long-Lasting Matte Finish$32.491075.0$3476
8[ETUDE Official] Soft Glam Essentials Set | Kpop Idol Make up | Curl Fix Mascara BOGO(#01 BLACK or #04 Volume) + Nymph Aura Volumer + Big Cover Skin Fit Concealer Pro Set | Waterproof Mascara | Clean Girl Makeup set | Hell Mascara$77.975–$390

Price architecture

Price tierSKUsAvg units sold
<$2534K
$25-$5041.2K
$50-$10015