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Color Wow Hair USOfficial Brand
Color Wow Hair shows 2M visible lifetime units across 20 products. Median price is $26, discount intensity is 15%, and the main competitive question is whether demand is broad-based or concentrated around Color Wow Dream Coat For Curly Hair.
Median price
$26
Range $14 – $54.40
Avg price
$28.29
Discount intensity
15%
3 of 20 on sale
Avg discount
18%
when discounted
Bestselling products
| # | Product | Price | Sold | Rating | Est. revenue |
|---|---|---|---|---|---|
| 1 | Color Wow Dream Coat For Curly Hair | $14 | 420K | 4.1 | $5878558 |
| 2 | Color Wow Texturizing Spray - Performance Enhancing Texture & Finishing Spray for Bouncy Curls & Sexy Long-Lasting Style Hold 7 oz - Haircare | $15 | 260K | 4.4 | $3893910 |
| 3 | Color Wow Dream Coat Frizz Treatment | $14 | 191K | 4.4 | $2674126 |
| 4 | Color Wow Dream Cocktail Carb-Infused Leave-In Treatment | $26 | 130K | 4.2 | $3378362 |
| 5 | Color Wow Dream Cocktail Kale-Infused Leave-In Treatment | $26 | 104K | 4.5 | $2708420 |
| 6 | Color Wow Money Mist Leave in Conditioner | $30 | 104K | 4.6 | $3111390 |
| 7 | Color Wow Xtra Large Bombshell Volumizer | $28 | 92K | 4.3 | $2565612 |
| 8 | Color Wow Big, Bombshell Hair Bundle | $45 (-17%) | 84K | 4.4 | $3801600 |
| 9 | Color Wow Dream Cocktail Coconut-Infused | $26 | 78K | 4.5 | $2015754 |
| 10 | Color Wow Pop + Lock High Gloss Finish Serum | $24 | 73K | 4.6 | $1740024 |
Price architecture
| Price tier | SKUs | Avg units sold |
|---|---|---|
| <$25 | 6 | 173K |
| $25-$50 | 13 | 69K |
| $50-$100 | 1 | 40K |